Importance of communicating cleaning protocols during COVID-19

Now, more than ever, it is important to have transparent conversations with customers and clients. Due to COVID-19, many businesses have been opening and closing, based on the most recent protocols and health safety precautions. During this time, it is important to take steps that will keep customers and employees safe and up to date. Communication is key and customers and clients deserve to know about the cleaning and disinfection procedures. It is equally important to communicate the cleaning protocols, here is why:


The pandemic has proved how important it is to communicate clearly. Small businesses, restaurants, cafes, or other eateries have always known the importance of reputation because nothing travels faster than word of mouth. During such uncertain and trying times, the only thing that is in a business owner’s control is the cleanliness and hygiene of their business facility. Whether it is an office, a warehouse or an eatery, business owners can be consistent in the things they control, like enforcing proper cleaning policies and protocols.


When a customer or client walks into a store, office, or restaurant, they want to know if they are in a safe place. Cleanliness equates to safety and disinfection is especially important to a customer. Consumers want to make sure that the restaurant, hotel or store they are visiting is clean and hygienic. Guests and visitors also expect to see visible cleanliness, such as clean desks, furniture, carpets, floors, or windows. Communicating the cleanliness of a surrounding is the new norm.

Frequency of cleaning

During the pandemic, the frequency of cleaning a space has exponentially gone up, and rightfully so. For example, high touchpoints (HTP) are those areas that are the most touched throughout the day. And cleaning high touchpoints is extremely important and effective in maintaining a clean surrounding. Regular janitorial and professional cleaning service can give business owners peace of mind because cleaning and disinfecting surfaces can reduce the risk of infection or spread of allergens.

Quality products

To practice optimal cleaning methods, companies also need state-of-the-art advanced equipment such as electrostatic foggers, UV light sterilizers, and imaging technology for microbial contamination. Professional cleaning companies can help businesses fight the spread of viruses, bacteria, and other allergens by maintaining clean spaces. Customers and clients will know instinctively if they are in a safe and secure place. Be transparent with your customers about your cleaning and disinfection procedures. Using quality products contributes to the maintenance of a hygienic environment.

At Carter Benette Group, all CBG cleaners who perform disinfection and pandemic cleaning are trained using the recommended guidelines provided by Health Canada for cleaning and disinfecting public spaces (COVID-19). Are you looking to hire a professional commercial cleaning service? Contact Carter Benette Group today for a free consultation on your commercial cleaning and janitorial needs.



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